Boobs are sexier than Bums

Just a quick reply in support of Ramona's comment.

It is true. Over the years certain causes become 'sexier' than others and, right now, Breast Cancer is a 'noble' and 'noteworthy' cause. There are a great deal of benefits and fundraisers being launched to combat the illness -- all of which are good.

However, when resources are all tied up in one area, it is hard to find them for other areas. Enter the battle for prostrate cancer, or mental health issues (though a few of you may fight me on that one), or cervical cancer, or testicular cancer or a variety of other diseases and disorders that are not quite sexy enough for fundraisers.

The reality is this highlights the importance of dedication and marketing. Years ago breast cancer survivors banded together to produce a determined effort to fight the disease. Through their passion and persistance (and money from the organizations that grow up among these diseases) they came up with the pink ribbon. Now EVERYONE knows what the ribbon means. It's good marketing. Not only that but women (and breasts) make a compelling symbolic plea to help. Men and bums may not be as appealing. Hence, the effectiveness of visuals and marketing.

Ramona, you are quite right: where are all the fundraisers for prostrate cancer, or even testicular cancer? I guess you would have to concede: boobs must be sexier than bums.